In recent years, the integration of live streaming e-commerce and traditional e-commerce platforms has become a defining trend in China's digital economy. Companies like Alibaba, JD.com, and ByteDance (the parent company of TikTok and Douyin) have be... continue reading
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In 2021, video will become a key driving force to generate sales in the China market. Here is why.From Traditional Retailing to D2CV-commerce (Video Commerce) is considered as part of the “Direct-to-Consumer” (D2C) model. In the traditional retail mo... continue reading
