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Ctrip

Ctrip

携程Travel & Hospitality

China's largest online travel agency. Hotels, flights, trains, and travel packages.

Trip.com GroupLaunched 1999400M+ MAUMedium

Ctrip is China's leading online travel agency and one of the largest OTAs globally. It offers comprehensive travel services including hotel booking, flight tickets, train tickets, travel packages, and business travel management. For travel brands and hospitality businesses, Ctrip is the essential distribution channel in China.

Key Metrics

Annual Users

400M+

Hotel Inventory

1.4M+

Corporate Clients

10K+

Audience Profile

Age Group

20-55

Gender Split

50/50

City Tier

Tier 1-4

Demographics

Urban travelers, 25-45, business & leisure

Ad Formats & Features

Sponsored Listings Banner Ads Hotel Promotion Deal Coupons

Best For

Hotel bookingFlight bookingTravel packagesBusiness travel

Suitable Industries

TravelHospitalityAirlinesHotels

Platform Highlights

Largest OTA in China
Full-service travel
Business travel platform
Global coverage
Budget & Difficulty

Cost Level

Medium

Starting Budget

£400/mo

Difficulty

Medium

Ctrip

Ctrip

携程

Monthly Active Users

400M+

Daily Active Users

100M+

Starting Budget

£400/mo

Marketing Strategy →
Ctrip (携程) — China Marketing Platform Guide | YIVA Digital