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Ant Fortune

Ant Fortune

蚂蚁财富Finance & FinTech

Alibaba's online wealth management platform. One of China's largest fund distributors.

Ant GroupLaunched 2015200M+ MAUMedium

Ant Fortune is Ant Group's online wealth management platform offering mutual funds, wealth management products, and financial information. For financial institutions, Ant Fortune provides access to a large retail investor base.

Key Metrics

Users

200M+

AUM

$100B+

Fund Partners

100+

Audience Profile

Age Group

22-50

Gender Split

55/45

City Tier

Tier 1-3

Demographics

Young investors, 25-40, middle-income

Ad Formats & Features

Sponsored Products Banner Ads Educational Content

Best For

Wealth managementFund investingFinancial infoRobo-advisory

Suitable Industries

FinanceFund ManagementInsuranceWealth Management

Platform Highlights

Large retail investor base
Fund distribution
Alibaba ecosystem
Robo-advisory
Budget & Difficulty

Cost Level

Medium

Starting Budget

£500/mo

Difficulty

Medium

Ant Fortune

Ant Fortune

蚂蚁财富

Monthly Active Users

200M+

Daily Active Users

60M+

Starting Budget

£500/mo

Marketing Strategy →
Ant Fortune (蚂蚁财富) — China Marketing Platform Guide | YIVA Digital