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Suning.com

Suning.com

苏宁易购E-commerce

Major electronics and home appliance e-commerce platform with offline stores.

Suning.comLaunched 1990100M+ MAUMedium cost

Suning.com is a major Chinese e-commerce platform strong in home appliances and consumer electronics. It operates an integrated online-offline (O2O) model with thousands of physical stores across China.

Key Metrics

100M+

Online MAU

5,000+

Physical Stores

700+

Cities

Audience Profile

Age Group

22-55

Gender Split

55/45

City Tier

Tier 1-4

Demographics

Home appliance buyers, electronics shoppers, 25-50

Ad Formats & Features

Sponsored Products Brand Store Banner Ads Promotions

Best For

Home appliancesElectronicsFMCGOmnichannel retail

Suitable Industries

ElectronicsHome AppliancesFMCGRetail

Platform Highlights

  • Electronics specialist
  • O2O model
  • Strong logistics
  • Brand partnerships

Budget & Difficulty

Cost Level

Medium

Starting Budget

£300/mo

Difficulty

Medium

Suning.com

Suning.com

MAU

100M+

DAU

20M+

Starting Budget

£300/mo