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Suning.com
苏宁易购E-commerceMajor electronics and home appliance e-commerce platform with offline stores.
Suning.comLaunched 1990100M+ MAUMedium cost
Suning.com is a major Chinese e-commerce platform strong in home appliances and consumer electronics. It operates an integrated online-offline (O2O) model with thousands of physical stores across China.
Key Metrics
100M+
Online MAU
5,000+
Physical Stores
700+
Cities
Audience Profile
Age Group
22-55
Gender Split
55/45
City Tier
Tier 1-4
Demographics
Home appliance buyers, electronics shoppers, 25-50
Ad Formats & Features
Sponsored Products Brand Store Banner Ads Promotions
Best For
Home appliancesElectronicsFMCGOmnichannel retail
Suitable Industries
ElectronicsHome AppliancesFMCGRetail
Platform Highlights
- Electronics specialist
- O2O model
- Strong logistics
- Brand partnerships
Budget & Difficulty
Cost Level
Medium
Starting Budget
£300/mo
Difficulty
Medium
Suning.com
MAU
100M+
DAU
20M+
Starting Budget
£300/mo
