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Beike (Shell)
贝壳找房Real EstateChina's largest real estate platform. Online-to-offline property transactions.
KE HoldingsLaunched 2018250M+ MAUMedium
Beike (Shell) is China's largest real estate transaction and service platform, operating the Lianjia brand. It combines online property listings with an extensive offline brokerage network. For real estate developers and property marketers, Beike is essential.
Key Metrics
MAU
250M+
Property Listings
5M+
Agent Network
500K+
Cities
300+
Audience Profile
Age Group
25-55
Gender Split
55/45
City Tier
Tier 1-4
Demographics
Home buyers, renters, 28-50
Ad Formats & Features
Sponsored Listings Featured Properties Agent Ads Community Ads
Best For
Property listingHome buyingRentalMortgage services
Suitable Industries
Real EstatePropertyMortgageHome Services
Platform Highlights
Largest real estate platform
Online + offline model
Lianjia network
Full transaction support
Budget & Difficulty
Cost Level
Medium
Starting Budget
£500/mo
Difficulty
Medium
Beike (Shell)
贝壳找房
Monthly Active Users
250M+
Daily Active Users
80M+
Starting Budget
£500/mo