Baidu Ad Creative Specifications and Ad Formats
Fixed formats (Text/Picture/Flash)1. Text (includes one-line titles, two-line descriptions, click links and display links)(1) Titles: no more than 25 Chinese characters (Hanzi) or 50 characters(2) First line of the description: no more than 40 Chines...
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Fixed formats (Text/Picture/Flash)
1. Text (includes one-line titles, two-line descriptions, click links and display links)
2. Picture/Flash (JPG/GIF/SWF formats within 55k)
Floating (supports pictures/Flash with JPG/GIF/SWF formats only, within 55k)
1. Side bar size: 120x270
2. Button size: 120x270
3. Window sizes: 300x250, 250x200
Patch (supports Pictures/Flash only)
1. Size: 400x300
2. Large: Up to 55kb
3. Formats: SWF/JPG
4. Duration (for Flash): 3~4 seconds
5. CPU usage (for Flash): <25%
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